104.7 FM THE DROP

The Peoples Station for R&B & Hip-Hop

Amplifying a Radio Station’s Reach with Targeted Digital Marketing

The DROP 104.7 needed a campaign that could connect with local and regional listeners while maintaining its unique identity as a cultural hub. Limitless Print utilized geotargeted social ads, email marketing, and live video promotions to increase awareness.

“Nice”

-Audience Growth: Within six months, the station’s listenership grew by 25%

– **Community Engagement**: Local event promotions led to a **40% increase** in event attendance, driving brand visibility and community connection.

SEO Optimization: “Local radio marketing strategies,” “geo-targeted advertising for radio stations.”

Category: Design, Print, Marketing
Date: 02/11/19
Client: 104.7 FM THE DROP

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